Department Of Tourism Strategic Plan, the underlying aims of the NDP in the coming years. It will be valuable to all stakeholders in the tourism sector, and to the many people outside the sector who we want to include as part of the tourism community of the future.
The main thrust of this plan is to achieve sustainable growth and transformation of the sector through a variety of targeted interventions, and to develop and grow domestic tourism
We are accelerating transformation in the tourism sector by implementing the Amended B-BBEE Code, which is now in effect. The Department is supporting the process of transformation through several strategies designed to advance inclusive growth and create opportunities for more Black people – especially women, the youth and entrepreneurs – to become involved in tourism. This will also improve the skills and knowledge of those in the sector, enabling them to play a more meaningful role in the future.
In the 2016/17 financial year, the Department review the Domestic Tourism Growth Strategy in collaboration with South African Tourism. The aim is to develop a culture of travel by making it more affordable and accessible for more of our people. The Department will also develop appropriate strategic interventions to support the growing demand for domestic tourism.
Tourism already touches the lives of many individuals, families, communities and small enterprises every day. Tourism contributes to the improvement of the country’s business environment and investment climate, increases national pride and serves as a growth engine to power development and transformation.
Growth of the sector through enhancing domestic tourism, and more social inclusion through transformation, will ultimately help address the challenges of unemployment, poverty and inequality. This Strategic Plan should be considered against the backdrop of these social and economic imperatives.